Ollie

The vision of Mathilde Lacombe, co-founder of Aime and Ollie.

"I imagined and created Ollie first and foremost as a mother of three, including two young teens. While supporting them through this pivotal time, I realised there was a real gap in the market.

Today, the market is saturated with brands for babies—even though they need almost nothing on their skin—and, at the other extreme, adult brands that are often too active, too clinical, and too far removed from the reality of being a teenager. In between: almost nothing. It’s as if this essential phase of transformation was being ignored.

Parents want flawless, safe, and clean formulas; teens are looking for joy, fun, and products they can actually relate to.

I imagined a brand that reconciles these two worlds: products that are joyful, sensory, and desirable, but designed with absolute standards for safety, formulation, and education. A brand parents can trust, and that teens can call their own. And honestly? It’s a routine anyone can use, whatever their age!

Ollie is here to support young people through their first routines, helping them discover their bodies and self-respect. No rules, no over-promises, no pressure. A bit like a big sister: reassuring, kind, and always there to listen."